I have managed over $500M in total ad spend and have taken clients from 0 to $1M in less than one year.
I learned how to run ads 15 years ago while working at a digital marketing agency. I then supercharged my skills while working at Google and everything changed. I launched my side hustle as a freelancer and started running ads for clients and the rest is history.
I have since turned that side hustle into a full time lucrative business with dream clients where I get them results regardless of the industry, the time of year, if they have an 'ugly' funnel, or whatever other excuse the bro ads gurus out there are giving.
When you know how to create winning strategies then you become unstoppable.
Does this sound like you?
You have been wanting to learn ads but the bro marketers out there give you an icky scam feeling.
Or maybe you already have taken ads courses but when you open up ads manager your stomach does a ton of flips and you feel lost.
You seem to only know one ad strategy and it works sometimes...but you have zero confidence in running anything else. You're basically a one trick pony.
You can land a super basic small budget client but the second any complexity comes everything you *think* you know goes out the window...basically you know the basics and that's it.
Then this is for you.
This course will help you...
Land any client in any industry and know immediately the type of winning ad campaign that will crush and get them results
Open up ads manager confidently because you know you're a bad a** at running ads
Speak to ads confidently and sound like a pro when talking to clients
Become known in your industry as the go-to ads pro...because that's what you are
Here's a peek at what you get inside
Meta Business Manager Overview: Learn how to navigate Facebook's Business Manager interface, a centralized platform to manage all aspects of your Facebook business presence, including ads, pages, and analytics.
Audience Manager Overview: Discover how to utilize Audience Manager within Facebook Business Manager to create and manage custom audiences based on demographics, interests, and behaviors, allowing you to target your ads more effectively.
Ads Manager Overview: Explore the functionalities of Ads Manager, the tool within Business Manager where you can create, manage, and optimize your Facebook ad campaigns, including setting budgets, targeting options, and ad creative.
Events Manager Overview + Pixel: Understand the importance of Events Manager and Pixel in tracking user interactions with your website or app, and learn how to set up and install the Facebook Pixel to gather valuable data for optimizing your ad campaigns and measuring conversions.
Ads Basics Broken Down
Anatomy of an Ad: Break down the elements of a Facebook ad, including headline, image or video, ad copy, call-to-action button, and how each component contributes to the ad's effectiveness.
Facebook Campaigns You Need to Know: Explore different types of Facebook ad campaigns, such as awareness, consideration, and conversion campaigns, and learn when to use each type to achieve specific marketing objectives.
Your Audience: Dive into understanding your target audience's demographics, interests, and behaviors, and how to use this information to create highly targeted ad campaigns that resonate with your audience and drive results.
WTF is a Funnel?: Learn the concept of a marketing funnel and how it represents the stages a potential customer goes through before making a purchase decision, from awareness to conversion.
Full Funnel Ad Strategies: Explore strategies for using Facebook ads at each stage of the marketing funnel, including top-of-funnel ads to generate awareness, middle-of-funnel ads to nurture leads, and bottom-of-funnel ads to drive conversions.
The Winning Ads Formula
The Research Framework Behind Winning Ads: Discover the importance of market research and audience analysis in creating successful Facebook ad campaigns, and learn how to conduct research to identify your target audience's pain points, desires, and preferences.
Winning Ad Components: Explore the key components of a winning Facebook ad, including compelling visuals, persuasive copy, clear calls-to-action, and effective targeting, and how to optimize each element for maximum impact.
Creating Winning Ads: Step-by-step guide on creating and launching effective Facebook ad campaigns, from choosing the right objective and targeting options to designing captivating ad creative and monitoring campaign performance.
Using Ad Messaging to Move People Through Your Funnel: Learn how to tailor your ad messaging to align with each stage of the marketing funnel, from building brand awareness to driving conversions, and how to craft persuasive messaging that resonates with your audience.
Creating Winning Ad Copy: Master the art of writing persuasive ad copy that grabs attention, communicates value proposition, and compels action, and learn tips and techniques for crafting compelling headlines, descriptions, and calls-to-action.
THE ADS MASTERY WINNING FORMULA: Summarize the key concepts and strategies covered in the course, including the four phases of the Ads Mastery Winning Ads Formula: Research, Components, Creation, and Messaging, and how to apply these principles to create successful Facebook ad campaigns.
Today's price: ONLY $9
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ONE TIME OFFER FOR $17: Access the comprehensive guides that breakdown the daily activiteis for managing Facebook, Instagram, YouTube, and Google Search ads. You will also get a list of the KPIs to watch and how to optimize ads based on each KPI. In this bundle you will get the actual ROAS calculators I use in my agency: SLO, Tripwire, Webinar, VSL as well as the step by step Meta Business Manager Implementation Guide that you can use yourself or repurpose and send to clients.